Campaign Planning Lead, SPX Express - Remote in Bali

Join Shopee, Southeast Asia’s leading e-commerce platform, as our Campaign Planning Lead for SPX Express and play a pivotal role in transforming marketing data into tangible growth for our driver network. In this dynamic position, you’ll bridge the gap between strategic marketing goals and operational execution, ensuring our campaigns drive maximum impact. Based in Bali, you’ll work closely with cross-functional teams to develop and implement innovative marketing strategies that enhance driver engagement and retention.

As a Campaign Planning Lead, you’ll leverage your expertise in data analytics and marketing to optimize our campaign performance. You’ll be responsible for analyzing campaign data, identifying trends, and recommending strategic adjustments to ensure our marketing efforts align with business objectives. This role offers a unique opportunity to work in a fast-paced environment, contributing to the success of SPX Express and making a significant impact on our driver community.

Shopee is committed to fostering a diverse and inclusive workplace, where every team member can thrive and grow. If you’re passionate about marketing, data-driven decision-making, and creating meaningful connections, we invite you to join us and help shape the future of e-commerce in Southeast Asia.

📋 Tanggung Jawab Pekerjaan

• Develop and implement comprehensive marketing campaign strategies aligned with business goals.
• Analyze campaign data using tools like Google Analytics, Tableau, and Excel to identify trends and performance metrics.
• Collaborate with cross-functional teams to ensure seamless execution of marketing initiatives.
• Optimize campaign performance by recommending strategic adjustments based on data insights.
• Monitor and report on campaign KPIs to stakeholders, providing actionable insights and recommendations.
• Stay updated with industry trends and best practices in digital marketing.
• Lead and mentor junior team members, fostering a culture of continuous learning and improvement.
• Ensure compliance with company policies and regulations in all marketing activities.

🎓 Kualifikasi & Syarat

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in marketing campaign planning and management.
• Proven track record of developing and executing successful marketing campaigns.
• Strong analytical skills with proficiency in data analysis tools such as Google Analytics, Tableau, and Excel.
• Excellent communication and interpersonal skills, with the ability to collaborate effectively with cross-functional teams.
• Certification in digital marketing (e.g., Google Ads, HubSpot, or Meta Blueprint) is a plus.
• Familiarity with e-commerce platforms and marketing strategies in the logistics and delivery industry.
• Ability to work in a fast-paced, dynamic environment with a focus on achieving results.

🛠️ Keahlian

Lowongan Terkait