Marketing Strategy Manager

Are you a visionary marketing leader with a passion for driving brand growth and digital innovation? PT Jaya Baswara Mandiri is seeking a dynamic Marketing Strategy Manager to spearhead our brand, digital, and e-commerce strategies in the competitive retail landscape of Jakarta Utara. As our Marketing Strategy Manager, you will be at the forefront of shaping our brand's future, leveraging cutting-edge digital tools to enhance customer engagement and boost sales.

PT Jaya Baswara Mandiri is a leading retail company with a rich history of innovation and excellence. Our mission is to provide high-quality products and services to our customers while maintaining a strong commitment to sustainability and corporate social responsibility. With a team of dedicated professionals, we strive to create a positive impact in our community and beyond.

📋 Tanggung Jawab Pekerjaan

• Develop and execute comprehensive marketing strategies to drive brand growth and increase market share.
• Oversee digital marketing campaigns, including SEO, SEM, and social media, to enhance online visibility and customer engagement.
• Manage e-commerce platforms, optimizing product listings, pricing strategies, and customer experience to maximize sales.
• Conduct market research and analyze data to identify trends and opportunities for business growth.
• Collaborate with cross-functional teams to align marketing efforts with business objectives and sales targets.
• Monitor and evaluate marketing performance metrics, providing insights and recommendations for continuous improvement.
• Stay updated with industry trends and best practices, incorporating innovative strategies to keep our brand competitive.
• Build and maintain strong relationships with key stakeholders, including suppliers, partners, and customers.

🎓 Kualifikasi & Syarat

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in marketing strategy, with a proven track record of success in a retail or e-commerce environment.
• Proficient in using marketing software such as Google Analytics, Hootsuite, and SEMrush.
• Strong understanding of digital marketing channels and e-commerce platforms like Shopify, Magento, or WooCommerce.
• Excellent analytical and problem-solving skills, with the ability to interpret data and make data-driven decisions.
• Outstanding communication and leadership skills, with the ability to inspire and motivate teams.
• Certification in digital marketing or related fields is a plus.
• Fluency in both English and Indonesian is required.

🛠️ Keahlian

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